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Gold SABRE Award for Freightliner Launch

OSK and Daimler again honored with important PR award


Cologne/Berlin, May 26, 2016 – The world premiere of the Freight­liner Inspi­ra­tion Truck was awarded once again an impor­tant Euro­pean PR prize yesterday evening in Berlin. For the eye-catching produc­tion of the Freight­liner Inspi­ra­tion truck at Hoover Dam near Las Vegas, OSK and Daimler received the SABRE EMEA Gold Award in the cate­gory Special Event.

Alto­gether, a total of 84 prizes were awarded during the festive gala in Berlin, struc­tured according to Euro­pean regions, commu­ni­ca­tion-disci­plines and special awards. Only nine of these prizes were given to German compa­nies and agen­cies.

Orga­nizer and host of the pres­ti­gious SABRE awards is the “Holmes Report”, New York and London, whose CEO Paul Holmes presented the award cere­mony together with his editor in chief Arun Sudhaman in front of 500 guests.

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