OSK receives award for best Live PR:
Cologne, September 2015 // OSK receives one of the sought-after apple-trophies of the FAMAB Award for the world premiere of the Freightliner Inspiration Truck. The staging of the first autonomously driving truck with road approval at the Hoover Dam in the US state of Nevada convinced the jury in the category Best Live PR.
The prestigious prize will be awarded November 12th in Ludwigsburg as part of a festive gala event. The jury will announce only then whether the project is to be honored with a bronze, silver or even a golden apple.
The FAMAB Award (formerly ADAM- or EVA-award) of the “Verband Direkte Wirtschaftskommunikation e.V.” is among the most important German awards for brand staging in space. A top-class expert jury elects each year the most outstanding live-communication projects in four main and 22 sub-categories – an award-ceremony which sets international industry benchmarks regularly.