Floating exhibition launched
Siemens exiderdome becomes a ship for four months
July 2008 - A colorful ceremony against the backdrop of the Chicago city skyline marked the beginning of the North American tour of the Siemens exiderdome ...
July 2008 - A colorful ceremony against the backdrop of the Chicago city skyline marked the beginning of the North American tour of the Siemens exiderdome. Over the next four months, the World of Automation developed by Oliver Schrott Kommunikation will take the form of a floating exhibition to visit eight cities on the Great Lakes, along the St. Lawrence River and on the eastern seaboard of North America - Chicago, Detroit, Toronto, Montréal, Québec, Halifax, Boston and New York. To create the worlds largest floating roadshow, OSK built the mobile exiderdome pavilion and its entire technical infrastructure on board a barque over 100 meters in length.
At Siemens Energy & Automation, we sell productivity and the exiderdome tells this story through multimedia shows, demos, training sessions and more. With the exiderdome, we are showing our commitment to our customers by meeting in their backyard to discuss how our solutions drive productivity in their industries.
Dennis Sadlowski, President and CEO of Siemens Energy & Automation
The exiderdome which has been on a world tour since 2005, is the biggest marketing campaign that Siemens has ever undertaken in the United States.
The start of the exiderdomes North American tour on YouTube
exiderdome 3D world