Through our intensive involvement with mobility issues, we have been dealing with matters concerning the efficient use of energy, alternative drive technologies and environmental protection for many years ...
Energy, environment and environmental protection are among the mega-topics of the 21st century. Through our intensive involvement with mobility issues, we have been dealing with matters concerning the efficient use of energy, alternative drive technologies and environmental protection for many years. For the communication of the market launch of oeco capital - Germanys first ecological life insurance company - we received a special award in 1996 from the Bavarian Communication Association. And we began gathering experience in the communication of alternative drive systems as far back as the 1990s, with the presentation of the first Honda natural gas car and the Honda Insight hybrid concept, as well as with PR programs for fuel cell concepts from General Motors.
Today, this topic is hotter than ever. For our customers Daimler or Michelin, we are working intensively on the communication of environmentally-friendly engines, exhaust treatment systems and tires, alternative energy sources and drives, and technologies of the future such as electric vehicles and fuel cells. The communication tools used for these initiatives range from press texts, brochures and advertorials, through workshops and presentations, to spectacular PR events such as the longest diesel marathon of all time - a long-distance drive from Paris to Beijing with 36 E-Class sedans equipped with the latest diesel technology.
Would you like to know more? Click here to read the fascinating story of the E-Class Experience Paris-Beijing, the longest diesel marathon of all time.