OSK blog goes online

Cologne, 14th March 2014 - Oliver Schrott Kommu­nika­tion (OSK) starts their own blog (www.osk.de/blog) featuring current devel­o­ments in PR, commu­ni­ca­tion and media as well as tech­nology, economy and industry trends ...

Cologne, 14th March 2014 - Oliver Schrott Kommu­nika­tion (OSK) starts their own blog (www.osk.de/blog) featuring current devel­o­ments in PR, commu­ni­ca­tion and media as well as tech­nology, economy and industry trends. The team of authors is a varied mix of PR consul­tants, editors, archi­tects and online experts, and so is the scope of topics - always seen under the aspect of: What among the daily media noise and flood of online news is truly rele­vant and will gain rele­vance in future? Colleagues from New York and Beijing enrich the content by inter­na­tional perspec­tives. The fully respon­sive design, the striking news stream and the visu­ally oriented overall look of the blog are inspired by current internet usage and reading patterns.

Typi­cally “blog­gish” is the person­ally spiced and opinion-biased tonality of the respec­tive authors, adding read­ability, diver­sity and thrill. Young digital natives have their say as much as those who started their careers with mechan­ical type­writers and correcting fluid.
At the blog start, OSK talks about social media trends in China, explains why the CES in Las Vegas is now an impor­tant “car show”, and asks Yvonne Zager­mann of "Just Trav­elous" how to earn money as a travel blogger. Other topics are autonomous driving, virtual worlds of expe­ri­ence and the short-video service Vine.

“In addi­tion to inter­esting arti­cles from the agency world, we ask external experts, blog­gers and jour­nal­ists for their opin­ions. We would like to trigger a lively discus­sion, moder­ated and enriched through the OSK blog. And of course, we would like to exchange ideas with our readers and share infor­ma­tion”, comments OSK Managing Director Michael Kemme.

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