OSK communicating for Tetra Pak Inc.

Extension of international customer care

Cologne/New York, September 2012 - The world’s biggest supplier of pack­aging systems, Tetra Pak, has put its North America busi­ness in the capable hands of Oliver Schrott Kommu­nika­tion with imme­diate effect. Tetra Pak Inc. with its head­quar­ters in Vernon Hills, Illi­nois, near Chicago, ...

Cologne/New York, September 2012 - The world’s biggest supplier of pack­aging systems, Tetra Pak, has put its North America busi­ness in the capable hands of Oliver Schrott Kommu­nika­tion with imme­diate effect. Tetra Pak Inc. with its head­quar­ters in Vernon Hills, Illi­nois, near Chicago, has commis­sioned the agency, among other things, to plan a new posi­tioning of its product port­folio which will serve as a basis for the overall pres­ence of the company in the USA and Canada. This customer is being looked after jointly by the OSK teams in Cologne and New York.

The first project is the concep­tual and graph­ical devel­op­ment of the new company posi­tioning for future commu­ni­ca­tion with customers and consumers. Looking after the North America cluster marks a further expan­sion of the OSK agency’s inter­na­tional co-oper­a­tion with Tetra Pak. “The deci­sive reason for choosing us was, primarily, our compre­hen­sive thematic compe­tence. This combines well with the advan­tage of prox­imity to the customer guar­an­teed by OSK’s New York team,” says Michael Kemme, Managing Director Consulting.

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